How Your Business Can ‘Go Local’ – Instantly!
Getting your customers to see your business online can be really difficult. You’re open for business, but how do you get the word out there Quickly, Effectively & For Free? – The answer lies in Free Local Search Directories.
If you’ve just started your business, you really can’t go wrong. You will need as much online exposure as you can get in the early days, and these free business listing resources will be just what you need to spread your Company details.
There are literally hundreds of Local search directories. I have collected 10 of my favourites below:
- Google Maps (free)
- Microsoft Live (Bing) (free)
- Yahoo! Local (free)
- AskCity (free)
- SuperPages (paid)
- Yelp (free)
- Citysearch (free)
- Local.com (free)
- AOL Local Search (free)
- Thomson Local (free)
Some of these sites require you to sign up with them so you may access your business details.
Listing your business on these websites and including (where permitted) a link back to your website will help boost your SEO, drive traffic to your website and will result in Online presence on a bigger scale.
If you have a new business, it is essential that you register with them and claim your business listing, as it can show almost instantly compared to the waiting game you may have to play with your main website.
Always include ‘keywords’ for your products or services as well as your company name and locations. This will increase the targeted traffic you receive from people searching in your area and can also increase your company presence in listings shown on mobile searches.
Prepare a standard ‘About Us’ paragraph in advance to claiming your listing, so you remeber to include all the important points about your business. Make sure you describe your Products, Services and your company Mission Statement.
Lure your target market with your USP and even create special offers for customers who mention your listings when they contact you. This is a great way of monitoring your traffic sources and will help you decide whether to purchase a paid advert from one of the providers.
So, if you’ve just launched your business or website, and you are looking for that ‘extra’ local traffic to ramp up Brand awareness and sales, get claiming right away!
Have you found Local Business listings have helped your business? Are there any important ones I have missed? Join the conversation below.